How to write an about us page that converts
Did you know the ‘about us’ page is the second most read page on a website? Here's how to write an about us page that converts.
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- Mar 17
Why It’s Still Worth Investing in a Copywriter in 2023 (Even With The Rise of AI!)
Here are 3 top reasons investing in a copywriter (a human one!) is as crucial as ever this year.
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What Is Ethical Marketing? 5 Key Principles
Discover 4 key ethical marketing principles, and my personal ethos, pledge, and promise for a conscious approach to copywriting.
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How to Win Friends and Influence People… Through Conscious Copywriting!
Use Dale Carnegie's ''How to win friends and influence people'' to for effective and conscious copywriting.
- Jan 17, 2022
Why I Care: Sustainable Brands & Writing for the Conscious Consumer
Sustainable brands, here's how to provide content for the conscious consumer, avoid greenwashing, and emphasise transparency.
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